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A useful fundraising guide for your charity customers

The last few years have been increasingly difficult for charities. With recession and then austerity, we have seen big changes to the way the not-for-profit sector has had to operate, interact with the government and meet the needs of those they serve.

With fewer government grants and corporate donations available, charities have increasing competition for grant funding, event sponsorship and donations.

As one of our charity brokers, we’d like to help you ensure your customers are standing out from the crowd and using all tactics available to them, whilst ensuring they know what is involved when it comes to arranging fundraising events. We’ve created a practical guide which looks at how fundraising is changing, top tips from fundraising experts and how to make the most of every opportunity available to help charities fundraise.

The guide includes:

ticks How to make the most of your fundraising 
How has fundraising changed and what are the biggest challenges? How can charities embrace the world of digital fundraising? We speak to charity and fundraising experts to identify changing trends and important tips

ticks How to write a successful grant application
Do charities know how to stand out from the crowd and get the attention of trust managers? Read our tips on writing successful applications and useful tools to help increase funding

ticks Fundraising risks
Do charities know what risks are involved when organising a fundraising activity? We show you what you need to do to reduce your liability risk and ensure your event is safe and rewarding.

The guide is full of hints and tips from specialists and national charities for your customers to make the most the opportunities available.

The guide’s contributors include:

ticks Sue Ryder 
ticks Just Giving 
ticks LINC 
ticks RNLI 
ticks UK Fundraising 
ticks Winston’s Wish 
ticks Gloucestershire Deaf Association
ticks And many more

Ecclesiastical Insurance Group plc (EIG) Reg No 1718196. Ecclesiastical Insurance Office plc (EIO) Reg No 24869. Ecclesiastical Life Ltd (ELL) Reg No 243111. Ecclesiastical Financial Advisory Services Ltd (EFAS) Reg No 2046087. Ecclesiastical Underwriting Management Ltd (EUML) Reg No 2368571. E.I.O. Trustees Ltd Reg No 941199. EdenTree Investment Management Ltd (EIM) Reg No 2519319. All companies are registered in England at Beaufort House, Brunswick Road, Gloucester GL1 1JZ. EIO and ELL are authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Firm Reference Number 113848 (EIO) and 110318 (ELL). EFAS and EIM are authorised and regulated by the Financial Conduct Authority. Firm Reference Number 126123 (EFAS) and 527473 (EIM). EUML is an appointed representative of EIO who is authorised by the Prudential Regulation Authority and regulated by the Financial Conduct Authority and the Prudential Regulation Authority. Firm Reference Number 402228.