Register for charity fundraising webinars

09 November 2020

Hosted by the Directory of Social Change, these webinars provide you with expert views into the opportunities and challenges in the current fundraising environment.

The fundraising plan

Date: Tuesday 8th December 2020 at 10.30am
Length:  90 minutes: 45 minute presentation, 45 minute Q&A
Speaker: Gill Jolly, Director of Achieve Consultants Ltd and Associate Trainer with Directory of Social Change. Presented in collaboration with Ecclesiastical
A fundraising plan is a must to enable your charity to have the confidence that it can generate income and run the services it provides. The trick is to have a diverse range of income streams to help your charity to be more sustainable.  
 
This webinar will focus on:
 
  • What questions to ask? 
  • What implications to consider. 
  • What actions you need to take to ensure your organisations wide engagement with your fundraising plan.
  • We will also look at frameworks and approaches for planning income diversification.
The planning process will be invaluable to help you decide what’s achievable with your current resources or if you need to invest to secure additional income from different streams.

The fundraising sources

Date: Wednesday 13th January 2021 at 10.30am
Length: 90 minutes: 45 minute presentation, 45 minute Q&A
Speaker: Gill Jolly, Director of Achieve Consultants Ltd and Associate Trainer with Directory of Social Change. Presented in collaboration with Ecclesiastical.
Support from individuals, corporates and grant-making bodies are just three key areas to source income for your charity. However, what are the techniques to tap into to maximise potential and what other sources could or should you be considering?  
 
This webinar will focus on:
 
  • Where to start?
  • What are the pros and cons of each source?
  • How your approach might vary depending on the source and the method used to tap into each.
  • You will also hear practical tips and guidelines to maximise opportunities and avoid pitfalls.
Examples and case studies will be used as a basis for discussion to help you consider realistic options for your organisation.

Your fundraising message in current time

Date: Thursday 21st January 2021 at 10.30am
Length: 90 minutes: 45 minute presentation, 45 minute Q&A
Speaker: Gill Jolly, Director of Achieve Consultants Ltd and Associate Trainer with Directory of Social Change.  Presented in collaboration with Ecclesiastical.
To be successful, you need to understand the audience and communicate the right information to tap into the potential donor or supporter’s needs and motivations. Fundraising is ineffective when it’s a one-way process.  Before asking for support, you need to understand the motivations of a potential donor or funder so that it’s a mutually beneficial experience to get the ‘yes’.  
 
This webinar will:
 
  • Consider the current times we are operating in.
  • Help you understand the motivations and needs of donors/funders.
  • Think about the right message; the case for why someone should support your organisation.  
  • How to communicate the impact of the gift/donation and the difference, it will make and who will benefit. 
Fundraising has certainly been changing during the COVID-19 pandemic and this session will share some current thoughts.

Going digital

Date: Tuesday 2nd February 2021 at 10.30am
Length:  90 minutes: 45 minute presentation, 45 minute Q&A
Speaker: Gill Jolly, Director of Achieve Consultants Ltd and Associate Trainer with Directory of Social Change.  Presented in collaboration with Ecclesiastical
With the chance to meet people face-to-face or have gatherings where people will raise money having disappeared or been significantly reduced over recent times with lock down. Many organisations are keen to tap into digital opportunities both to raise money but also to maintain relationships to donors. 
 
This webinar will focus on:
 
  • What is digital fundraising? We will help you understand what’s meant by digital fundraising.
  • How do you raise money digitally?
  • We’ll will also define it and explore four zones of digital fundraising. 
 
Some may think it’s all very strange and slightly terrifying but will be surprised at what they may know or are already doing but hadn’t considered that as digital!

Webinar speaker

Gill Jolly, Director of Achieve Consultants Ltd and Associate Trainer with Directory of Social Change

A photo of Gill Jolly from the DSCGill, Director of Achieve Consultants Ltd, is a charity professional with an extensive and proven track record in fundraising, training and charity management. She is passionate about helping organisations and individuals achieve their full potential in terms of securing income and growing funding streams.

Gill is well known across the sector having worked for over 30 years with many different charities as well as a trainer and speaker at regional, national and international conferences. She works for organisations in the voluntary and community sector on a consultancy basis as well as undertaking interim roles at a senior level. She is also an Associate Trainer with DSC.

She writes widely and has contributed to a number of books as well as being heavily involved with the Chartered Institute of Fundraising having initially helped develop the fundraising certificate and diploma qualifications. She herself has the Diploma in Fundraising and was awarded a Fellowship by the Chartered Institute of Fundraising several years ago in recognition of her contribution to fundraising.
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